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Social Media & Digital Marketing Specialist

Are you a social media whiz with a passion for retail and digital marketing?

We’re seeking a dynamic Social Media and Digital Marketing Specialist to join our clients growing team and help then take their brand to new heights. As a key player, you’ll be responsible for creating engaging content, managing social media channels, and driving customer engagement.

What you’ll do:

  • Social Media Mastery: Develop and execute a comprehensive social media strategy across various platforms (Instagram, Facebook, TikTok, etc.) to increase brand awareness, drive traffic to their website, and foster a loyal community.
  • Content Creation: Create compelling content, including posts, stories, reels, and blog articles, to highlight products and brand values.
  • Community Management: Engage with their audience, respond to comments and messages, and build relationships with their followers.
  • E-commerce Expertise: Manage their Shopify store, ensuring product listings are accurate and up-to-date, and optimizing the online shopping experience.
  • Digital Marketing Campaigns: Collaborate with the marketing team to develop and implement digital marketing campaigns, including email marketing, paid advertising, and SEO.
  • Data Analysis: Track and analyse key metrics to measure the effectiveness of our social media and digital marketing efforts.

What we’re looking for:

  • Passion for Social Media: A deep understanding of social media platforms and their algorithms.
  • Creative Flair: Ability to create visually appealing and engaging content.
  • Strong Communication Skills: Excellent written and verbal communication skills.
  • E-commerce Knowledge: Experience with e-commerce platforms, particularly Shopify.
  • Analytical Mindset: Ability to analyse data and draw insights.
  • Team Player: A collaborative approach to work.

If you’re a creative and results-oriented individual with a passion for retail and digital marketing, we’d love to hear from you. This is a fantastic opportunity to join a growing brand and make a significant impact.


Location: Edinburgh | Salary: 30000 - 36000 per year | Job type: Permanent | Posted: 18/11/2024

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